An industry leader in casual luxury handbags, accessories, and apparel, Rebecca Minkoff’s playful and subtly edgy designs can be spotted on girls everywhere from downtown to uptown, in the US and abroad. Born in San Diego, CA, Rebecca grew up designing and sewing clothing. Her passion for fashion and design prompted her to move New York after high school graduation and pursue a career as a designer. n 2005, Rebecca took a stab at handbags, and the Morning After Bag was born. The now iconic, classic Rebecca Minkoff bag was an instant success. Rebecca quickly shifted her focus. She dropped her apparel line and developed additional styles to build out her romantically themed day-to-night handbag collection.